I want you to act as a marketing strategist. I need help creating a comprehensive marketing campaign brief for the following:
Product/service: [PRODUCT]
Campaign objective: [OBJECTIVE]
Target audience: [AUDIENCE]
Key message: [MESSAGE]
Budget range: [BUDGET]
Timeline: [TIMELINE]
Available channels: [CHANNELS]
Please create a detailed marketing campaign brief that includes:
1. Campaign overview and objectives (with SMART goals)
2. Target audience personas and insights
3. Key messaging and value proposition
4. Creative direction and tone
5. Channel strategy with specific tactics for each channel
6. Content requirements and specifications
7. Timeline with key milestones
8. Budget allocation across channels
9. Success metrics and KPIs
10. Potential risks and mitigation strategies
The brief should be comprehensive enough to guide a marketing team but also concise and focused on the most important elements.
